Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alma Nutrition Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My initial review is left below, so folks can understand the amount of progress the developer has made in such a short period of time. This app has genuinely improved quite a bit since I installed it. The developer is quite active and engaged. More than any other developer I’ve interacted with through the App Store. Many of the food entry issues have been eliminated. In fact, it is a downright smooth process now. AI entry makes tracking easy and therefore leads to better results with understanding your food intake. The Alma score is getting better and resetting correctly, which were needed fixes. The Alma coach is surprisingly helpful. Overall in its current state, it’s great and highly recommended. I think it is probably the best food tracker for removing the tedium of food entry. Its use has become a cornerstone of my day unlike all the other food trackers I’ve tried. Original review below: I bought this on a lark because of the potential. The tracking aspect when it works is a major time saver. Those potentially interested in using this app and subscribing should know that the tracker will magically erase food items previously entered. It will log items at incorrect times frequently. The Alma score doesn’t reset and when you ask the coach it will often gaslight you until you ask it to ACTUALLY look at the data. The nutritional information is always slightly off, so prepare to adjust the numbers if precision is desired. If the developers ever figure out how to eliminate these issues this has the potential to be a really great app. As it stands today, I’d only use as an experiment or those not interested in genuine accurate tracking. We’ll see how it develops. 🙏🏼
I really appreciate the ai support to input meals by text or voice, the various ways the app offers advice and guidance towards your goals, takes the guesswork out of how to eat daily to support your athletic needs. I am not sure I agree with the points system that seem to label various foods as healthy vs unhealthy (healthy eating is not just about function and numbers and also think it’s important to prevent development of eating disorders) but do appreciate the efforts to bring awareness to types/quality of food for deep long term health.
As a former gymnast, I’ve always been very aware of what I’m eating. I’ve tracked macros for longer than I can remember, and while it’s never really bothered me to log foods, it is a tedious task. I wish I had this app back then. To have something less rigid and more friendly takes the pressure off and actually makes all of this fun. Beyond that, the more exciting part is the way that Alma can take the information and share what it means and what actionable steps can be taken. What’s the point of all this data if I don’t know what it means? Being proactive and making adjustments on the fly as we continue to learn is amazing. Thank you, Alma!
Alma requires an active paid membership after onboarding. Membership includes access to every feature; there is no free tier or separate feature purch...
| Name | Price | Type |
|---|---|---|
| Monthly Nutrition Coaching | $19.99 | Monthly |
| Annual Nutrition Coaching | $99.99 | Yearly |