Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kinga Voxpop Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a great idea, but it has issues on the smaller screen of the iPhone SE. I am unable to read the whole prompt/question because it gets cut off. There is no way for me to scroll down to see the entire text of the of the question.
The app (as of September 9, 2108) only allows you to record voice submissions for a small selection of future topics and also comment on the previous episode. And the app does this great! You can record your voice, see your allotted time of the recording. Then you can replay and determine if you’d like to re-record the message or submit. I would like if there was also a text forum/ discussion, it feels like it does not reach its full potential as just voice recording on a a few select topics.
On my iPhone SE, only the first three lines of the topic display, and scrolling is not enabled.
VoxPop is the fastest way to join the conversation on 1A, the show from WAMU 88.5 and NPR. Record your answers to questions from Jenn White and the re...