Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alex Ackler · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fun and challenging game for all ages. Potentially a great learning tool for children
Solving the Wordwalker daily puzzle is now a part of my daily routine along with Wordle and Connections!
Great and fun game to keep your mind sharp!
Wordwalker is a game about solving riddles and spelling tough words! You find yourself in a mysterious temple, where the only way out is across a str...