Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Flip Flop AppWare, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This ap is simply terrible in every way. The chat doesn't let you send whatever words that they consider "bad words" - of which they have ridiculous considerations. The words gay, queer, and lesbian are all bad words apparently. First of all queer by definition means peculiar and can describe a multitude of things. Second of all, if I want to chat my MOTHER about lesbianism I don't think that's a naughty word. It's 2015 but words relating to sexual orientation are cuss words ? Seriously ? .... And aside from this you can't even touch the board to make moves without an ad taking you out of the ap and to safari! After you've already sat through the expected free ap ads you get!
Just love Word Colors..love the strategic play and extra bonus points for using color on top of word building. There are plenty of avid players available at any time to get your game on! makes other games somewhat dull in comparison!
A fun new twist on crossword type games. With its tiles that can switch colors and point values, this is a game that could not easily be played on a real board, and so gives unique play for devices like the iPhone and iPad. Also its posting wall and its profile with photos and chat are more personal than WWF or Scrabble, and more conducive to forming friendships. With this in mind, it's good that the chats continue through multiple games. There is a real sense of community. Also, to this point, the hosts are good at removing obnoxious or offensive posts. All in all a great game experience. Keep it up!
Word Colors is a new type of word game that allows you to form words, match colors, and multiply your scores. Play against your friends, chat, view st...
| Name | Price | Type |
|---|---|---|
| 1000 Tokens | $0.99 | One-time |
| 3250 Tokens | $2.99 | One-time |
| 5500 Tokens | $4.99 | One-time |
| 7750 Tokens | $6.99 | One-time |
| 10000 Tokens | $8.99 | One-time |