Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tianze Zhao · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game is fun and the look and feel beautiful but I have to quibble with its rejection of the word “gay,” even as an extra word, and its willful blindness to other perfectly good words only a puritan would find objectionable. Gay could mean happy and as such is harmless. It’s harmless in the other sense too but clearly the prissy grannies who’ve put it all together think the word horrific enough to ban outright. Or is this evidence of plain old homophobia?
(this game is BS) I am not really pleased AT ALL with this app I got to lev.4 and I ALREADY DO NOT LIKE IT!!!!! In the add it had a pic of a person being 😊and a another being 😔 in separate spaces and in another part of the screen it had 2 boxes that said Friday and the other saying Monday, what ur so posed to do is match the right ones. For another ex. they had an add with a pirate box then a chef then a police officer n u were so posed 2 match them..... THIS WAS THE COMPLETE OPPOSITE OF THE ADD PEOPLE U R FALSE ADVERTISING 🚫🚫🚫🚫🚫🚫🚫🚫🚫🚫🚫🚫📵🔞🚯🚳🚱🚷♨️💢🚫❌⭕️📛⛔️💯💯💯💯💯🚫❌❌❌❌❌ It's the perfect word crossing game but the LAMEST MATCHING GAME!!!!! There r P L E N T Y of other word games im tellin ya there r plenty, but sure its a ggggg...well not..... Its an okay, well its a game and people have to make money but they aren't going to make money with THE WORST GAME POSIBLE!!! U aren't gonna make money because no one will buy it BC its SOOOOOOOOOO LAME!!!! Ik its NOT what u wanna here on a review but seriously DONT FALSE ADVERTISE !!!!!!!!!!!!!!!!!!!!!!!!!!!¡!!!¡¡¡!!!!!!!!!!!!¡!¡ DONT GET THIS GAME UNLESS U JUST WANT A PLAIN OLD WORD CROSS GAME!!!!! U will thank me ❌❌❌❌❌❌(who ever doesn't think this game is bad...is bad themselves XD)
This game has completely false advertisements and is not fun at all. At first I had seen the ad for Word across on trivia crack. Also, what kind of name is Word across? If this game was money I would ask for a refund! The ads I saw was two men running across a bunch of word tiles and if you got the words wrong and couldn’t find them then the men died. Ok well that is definitely not what this game is. I also saw another ad for word across, where a man is hanging like a bridge from one edge of the cliff to the next and there were word tiles on his back. Every time you got a word wrong more tiles stacked on his back until it got to the point where he couldn’t hold them anymore, and fell. That ad is what sold me on this game. I went to the App Store and I waited for like 10 minutes for this game to download. But all I got was some false advertising and a awful game. It is almost the exact same game as word cookies ext. I don’t think that this game should still be even on the App Store because to be honest I don’t know who is even getting this and keeping it. On the first 4 levels I thought it was great because they would eventually get to the stuff that was on the ads but nope, it never got there. That’s why I deleted it. Trust me, this is not a game that anyone should get.
Word Across is an absolutely ENJOYABLE crossword puzzle & word search journey with BEAUTIFUL scenery spots! You will get great visual experience durin...
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