Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The MiCBT Institute Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really wanted to like this app, but I’m already several weeks into the book and my therapist wants me to be doing specific chapters. It’s very frustrating to be forced to progress through each level rather than going directly to the level that I need. Additionally, it’s complicated to navigate and the text is too small to read comfortably on a phone. Edit to add, the audio I wanted to use doesn’t play! After all that work…
The MiCBT Guide is designed to assist you through the entire Mindfulness-integrated Cognitive Behaviour Therapy program (MiCBT). It is an evidence-bas...
| Name | Price | Type |
|---|---|---|
| 1 Month Plan | $8.99 | Monthly |
| 6 Months Plan | $24.99 | Semi-Annual |
| 12 Months Plan | $44.99 | Yearly |