Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jerry Nutter · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is amazing. It scratches all the “gotta collect them all” itches you know you can love to scratch. Find a Godly Q10 item and you will be king of the land!!
Unfortunately I can’t rate this game that well right now. The actual gameplay loop and concept is great! But the player base is mostly made up of a group of people that have played games like these for a long time, and are all pretty close. The biggest issue in my opinion is all of the alt accounts. Alt accounts are not only allowed, but encouraged it seems. More than half of the current player base is just a small group and all of their alt accounts. You have little to no way of telling what accounts are all the same person. You often make a deal with someone to trade something and then an alt account will steal from you. There are really only 2 guilds, and if you do get accepted into one, the current players basically tell you what to do. It’s like you owe them for just playing the game. A new email address is required if you want another account, per account. And I don’t want to make a new email address and manage multiple accounts just to play the game “fairly”. The whole point of the game is the limited space you have, being the 6 in hand size and 10 duffle bag slots to start. Someone with like 2-3 alts has a huge advantage at collecting the gear they need over someone playing with just one account. Until this is somehow balanced, and the current player-base backs off of new players, I sadly cannot rate this game any higher.
1. All scavenged items comes at 0% researched. This should be random, all item should come at a various different researched completion rate. This allows for variance. 2. Often when scavenging is there no loot. Pretty common as well. Maybe 20% of the time the energy is wasted. 3. Exist a hit list but not a protection period after being attacked. So new players are just farming fodder for older and established players. There is no way for new players to attack and win against older players due to item difference. As it stands new players are just helping older players farm. Once you get good item unless you research potion it’s pretty much gone. 4. Game should be based on scavenging and collecting but rather it’s just who can I steal from. Too much emphasis on looting from others and not enough from self collecting and building.
SCAVENGE. BATTLE. DOMINATE. Welcome to Ruin Apocalypse, where civilization has fallen and only the strongest survive. Explore a post-apocalyptic wast...
| Name | Price | Type |
|---|---|---|
| Monthly Quest | $0.99 | One-time |
| Weekly Quest | $0.99 | One-time |
| 300 Gold | $1.99 | One-time |
| Midas Rag | $2.99 | One-time |
| Midas Pack | $7.99 | One-time |
| 1500 Gold | $8.99 | One-time |
| Hostile Hunter Kit | $8.99 | One-time |
| Scavenge Pack | $9.99 | One-time |
| Starter Pack | $12.99 | One-time |
| Founder's Pack | $99.99 | One-time |