Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Curt Stein · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Interesting mechanics and very addictive!
This is a great game and as fun and challenging as Five-O but, Curt, seriously, please offer a paid version so we won't have to be subjected to those low-class ads at the end of each game.
Super tough but highly addictive.
Rotex is a 2-player abstract strategy game with a simple objective — be the first player to connect 5 tiles in a row, in any direction. But, there's a...