Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Prep People · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The next button too small. And too side. Very hard to click Not very sensitive Suggest make it bigger and not so much at the side and more sensitive to touch. If need to wait until finish the dialog then let us know when is ready to click. Example change color. Abit frustrated clicking the small “next” button
Prep Junior is Singapore’s Chinese language learning game for young learners aged 4 and above. Through an interactive story-based adventure, Prep Juni...