Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Source AS · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Pirbadet website talks up the fact that admission is cheaper if you buy on the app or website. It's actually not possible to buy on the website, and the discount in the app is pitifully small. Instead of 210 you can pay 200. Yippee! You have to wonder which decade the screenshot showing 135 in the listing is from, or if they just jack it up 25% per year.
Med Pirbadets mobilapp kan du og din familie enkelt kjøpe billetter. Når du ankommer Pirbadet viser du billettene til adgangsautomaten og du slipper k...