Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Paychex, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
They make everything so difficult when trying to get your accounts sorted. They refuse to take payments over the phone even after they tell you they can. When the company they use to verify your checking account information doesn’t work or even answer the phone when you call, they will demand only direct checking account information. Then they make it such a long drawn out process, they won’t take info over the phone, nor an email even though they will happily email YOU. They will only take a check itself but you have to snail mail or fax. They won’t let you withdraw from their clearly broken system even though you tell them they no longer have you permission to take money out of your check. DO NOT get involved with this company.
The claim submission process is quite easy using the app once your depends are setup via the website. Just take pics of your receipts or upload screenshots of email receipts. Only issue I’ve noticed is the login process is a bit flaky. Killing and restarting the app generally fixes those issues.
Very confusing… •Have to download two apps in order to affect anything. •Have to go back to the first app if you need to change your password. And when you reset your password, there’s no indication that special characters are not permitted. •Takes forever and a day to upload a receipt This is not very user-friendly. Reaching out to customer service is next to impossible. Had to ask HR for the contact info. No where in the apps does it show a phone number to call a live person. The chat is slow, clumsy and kicks you off with regularity. Maybe using a laptop is better- IDK. Sure doesn’t seem like anyone at the PAYCHEX gives a hoot about the user experience. I wish my company would dump this vendor.
The PBA Mobile App is available for all Paychex Benefit Account subscribers. Available features will vary and are dependent upon your employer’s pla...