Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗trybe, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Been training with this app for the last 2 years. As a beginner in calisthenics, I’ve learnt so many skills from the plethora of workouts that Laura has added. Definitely recommend this to folks interested in learning calisthenics and strength training from any level. I also love that there are workouts for everything - like if you’re travelling or don’t have access to a gym, there are specific set of workouts for that too! Highly recommend this app and the programs!
I love how detailed her descriptions of the exercises are, and how scientific her approach is. Even the names of the exercises are super specific (which can actually be a bit overwhelming at first, but nice once you get the hang of it, it’s cool because I feel like I’m learning terminology that I would otherwise be unaware of). However, the UI is a bit rough. I wish the programs were laid out in a summary format somewhere on their page, and you could print it/download it so you don’t have to click through each exercise and be on the app the whole time, especially since week to week, there are similar exercises (though the reps and weight notes change). I find myself writing out the exercises, but it takes a long time. It’s cumbersome when you’re trying to maintain your heart rate and flow of your workout to be clicking through. I also wish that you could rewind and click through different parts of the video on the individual exercise page— you have to wait for it to finish and then rewatch the whole thing and you can’t pause if you want to rewatch a certain part of the video. I think it would be a really amazing app if some of this could be fixed, but overall, it’s amazing to have super clear programs to follow with so much detail. Most of the internet is saturated with random people telling you that these 3 exercises will transform this or that, or have really vague progressions without much explanation and little info on how to progress or regress. I would love to continue using the app, but $20 a month is a bit steep for how it is set up now. I think if it was $5 a month, more people would download it and keep it, even if it’s not perfect and end up making more money. Though it’s clear she put a lot of hard work into it, so I understand how disheartening it is to charge less. But maybe try it and if more people use it, you could get more dollar bills and make it user friendly. (:
I enjoy body weight training and calisthenics. If you’ve always been on the cusp of pull-ups, handstands, pistols squats, etc. or just want to be more solid with these moves, this app is FANTASTIC. If you’ve always been a little wobbly or puzzled by engagement, you’ll get clear guidance on how to approach the fundamentals. The only thing stopping me from giving five stars is some minor UI things. None of which stop me from getting what I need out of the content. The menu doesn’t auto rotate on tablets to landscape so I ignore the giant pillar boxing. Sometimes the timer feels a bit rushed but I just tap to pause/unpause or use a clock. If you are interested in, casually participating, or reengaging in pole dancing, circus arts, rock climbing, acroyoga, gymnastics, martial arts, or similar GET THIS APP.
Work towards different calisthenics and strength skills, improve your strength and mobility, and move better with programs designed by Laura Kummerle,...
| Name | Price | Type |
|---|---|---|
| Paradigm of Perfection Monthly | $19.99 | Monthly |
| Paradigm of Perfection 6 Month | $99.99 | Semi-Annual |
| Paradigm of Perfection Annual | $159.99 | Yearly |