Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cochlear Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Software constantly gets interfered with texts and other programs and sets itself back to default settings. No way to change the default program or establish a new default. Still getting a lot of clipping at high frequency noise, music or singing. Only 3 adjustments in the equalizer so it’s hard to fine tune input levels.
Many of the features are locked and cannot be accessed. Streaming glitchy at best and background noise is unbearable while streaming. Outdoor or loud environments render devices useless. I realize my audiologist can make adjustments but the end user needs to be able to make adjustments as they are the person living with this product. Bluetooth for phone is completely useless altogether. Background noise overwhelms the person on the other end of the phone. They complain all the time that they cannot hear me. UPDATE: I am still waiting for Rep/Customer Service to get back to me after reaching out to them via phone/email/smoke signals. My account is still not setup despite resetting and setting up dozens of times. You’d think for $250k a customer could receive resolution.
As others have said, there are no words or descriptions, just icons. I’m currently setup on the Apple icon - I don’t know what the Apple stands for but it sounds the best when I’m at home. You can manually adjust the equalizer but nothing is labeled so you don’t know what you’re adjusting. It would be nice to have a battery percentage indicator. There is a battery icon in the info dashboard but I don’t think I’ve ever seen it change so I’m not sure that it’s an indicator of how much battery life is left. There’s a neat little dashboard if you touch the info button at the bottom, but it doesn’t allow you to make adjustments so I’m not sure what its purpose is. It just falls short of my expectations considering the technology used for the implant and sound processor.
Control your Osia 2 Sound Processor directly from your iPhone and personalize your hearing experience. Note: To use the Osia Smart App, you first nee...