Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Local TV LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app my be fine but the news agency behind it is incredibly irresponsible. Plastering faces and names up far and wide without any regard to the effect it has on those people and their families lives. Nevermind that the second you put charged with all people think is guilty. It’s a shame. The stress it causes. The torment and paranoia it fosters in a soul not knowing who has seen it and who is looking at them. Judging. Deciding their guilt based on a picture and a headline. Fox 8 isn’t the only network that is guilty of this they jus happen to be. Who I’ve seen first. I will no longer support a network that destroys for the sake of headlines or viewership. I will no longer support a network through their apps. You should really think about effects beyond your news room walls before you do the things you do.
Love it ! #1 news station in the world hands down !!!! Thank you guys so much for keeping us up to date on the latest just about anything and for always keeping us alert in bad weather and storms like the other day , y’all are greatly appreciated ‼️🙏👌🏽💯
I really like the Fox 8 app, and I've used it for years. Since the last update, though, I've been plagued by pop-up boxes and re-directions to random websites and various apps in the Apple app store, without my having done anything more than starting to read an article. It's quite frustrating. I may have to stop using the Fox 8 app at all of this continues. Update: The pop-ups have actually gotten worse. Now, there are loud, unexpected video ads that start as I'm reading articles or closing them. Bad move, Fox 8! I'm going to delete the app. Update February 2018: I had reinstalled the app and found a lot of improvements. I’ve used it for a long time this time, but there are still some “bugs”. There is a “ratings” link that leads you to send an email to tell how the app could be improved, but the email simply can’t be sent. The “send button” does nothing. I’ve added my reply here, since I’ve taken the time to type it, only to find that the company doesn’t care enough to provide a valid link to make suggestions. Here’s my response: Opening some articles leads to viral “YOU’VE WON A PRIZE” pop-ups that you cannot close in order to read the article. Also, some of the paid advertising is obscene. There was one ad box advertising something about enhancing “your Johnson” (yes, it used those words). I could really do without those, and I’ve actually deleted the app in the past due to similar issues. I’m seeing fewer pop-ups than before, but it really seems that there shouldn’t be ANY on a professional news app.
News has never been more local than in the palm of your hand. The MyFOX8 mobile app brings you all the top stories from our daily broadcasts, as well...