Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Strategic Health Services, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
After I updated my apps, including this one, it no longer loads. I just get error messages
I’m disappointed that I have to manually enter data that could be pulled in from my Apple Watch- heart rate, calories burned, steps, exercise.. it takes a lot of time to enter those things but you have to remember to actually do it to get the credit
Syncing is available for multiple devices including Fitbit and several apps, but not Apple Watch. I am able to sync activities via Strava or MapMyRun, and this works well. What’s terrible is that steps don’t sync at all, they have to manually entered. I wouldn’t care so much, but my employer awards me for getting 10,000 a day. Please fix this!
The My Pathway to Health® (MPTH) mobile app allows members to participate in their employer’s wellness program on the go! The MPTH app offers comprehe...