Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jan Ilavsky · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s just fun. This game has captivated me. I can play for a minute or an hour. This is different, not easy but not so hard so far that I have put it down and moved on. As someone with ADD, I think it is good for focus and helps me reorient when I am overwhelmed.
It took me a few puzzles to get into it, but it quickly became one of my very favorite puzzle games. Dynamic! Original! Nice to be able to create other solutions to levels already solved one way.
I really enjoy watching my kids play this game. I feel it is a very good game to teach children how to problem solve. I would recommend this game to grades 6 plus.
Perfect Paths is a captivating puzzle game where your goal is to create paths and use various commands to guide blocks to their designated positions....