Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sean Kosanovich · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A fun game while still being pretty challenging. Give it a try!
Seemingly simple but cannot seem to put the stinking thing down once I start playing. Just burned a batch of cookies.
Retro style arcade game that makes you want to keep playing over and over again.
Fly above mountains and through thunderstorms while shooting at oncoming missiles and don't forget to refuel! The farther you fly, the faster you'll g...