Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zehra Koc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Keep seeing reviews saying that there are no ads. Aren’t they gonna be surprised? Fact is that there are ads. “We need them to support the game”, “ads help pay for better development”, etc etc etc. None of it is totally true at all. Another game that I don’t need. Delete.
No ads, no lives to lose. Continuous play that is addicting
Simple. Got a wall, got a canon, knock it down. Boom you move to the next level. No lives to lose or watch a video for more; no rewards, no coins to lose or buy lives or balls or boosters with cuz there aren’t any of those either. I’ve downloaded at least 6 the last couple days and ended up deleting them cuz the hard levels came with less balls and it was impossible to knock them down. So frustrating. Ran out of coins on boosters etc. READ THIS- This is the best one. If you fail you just retry. No big deal. I am challenged every minute of every day cuz of illness. I don’t need the frustration of challenging games that are supposed to be fun. THANK YOU KNOCK IT DOWN! The simplicity is a win-win!! 😊
Knock It Down is a physics-based shooting game where you fire balls from a cannon to knock stacks of cans, crates, and objects off their platforms bef...
| Name | Price | Type |
|---|---|---|
| Mini Coin Package | $1.99 | One-time |
| Small Coin Package | $7.99 | One-time |
| No Ads | $9.99 | One-time |
| Medium Coin Package | $14.99 | One-time |
| Big Coin Package | $29.99 | One-time |
| Super Coin Package | $54.99 | One-time |
| Mega Coin Package | $99.99 | One-time |