Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗红洲 吴 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If there was no ads could be able to reach the timer goal in time for the rewards till you fix it I might not play it much please fix it by this weekend so I can get to my goal and give you a five star review thank you
You get paid cent by cent as expected, but I love these games. The money really does add up! Also yes, there’s tons of ads but I would say we benefit from those too. (More gems, more money)
Before I knew it I had spent an hour on it!😱
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