Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Roger Sans Rovira · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the concept, but the way it’s implemented isn’t great. When in the background, it quits, so you have to be in the app all the time if you want it to record. And even when it is recording in the background, the tracks are not accurate to your location.
Tiles transforms your everyday movements into an exciting exploration game. As you travel through the real world, you unlock hexagonal tiles on an int...
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