Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗桂霞 吴 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You have to go thru like 52 ads (or seems like it) to play. Plus it freezes. Also, they try to play you an alternate game within. But there’s no way to get out it. Unless it’s closed and opened. Delete. Delete. Delete.
Fun game but there are ads for everything you do. Want to go back to the main menu? Watch an ad. Got to a certain level and all the cards no longer appear on the screen so I can no longer play the game.
Like the game like the pictures except you have to go through 2 or 3 or 4 ads to get to them. I could even put up with that but for the game crashing twice. It froze on some ink level so I deleted and downloaded it again. Worked fine till I hit I guess the level that crashes the game.
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