Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Albertsons Companies, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Albertsons Market App was recently updated. Big improvement, able to search, clip digital coupons (which honestly I hate but at least the app is working). Ordered pickup quickly and easily
There needs to be an updated improvement to receive a refund when an item is not substituted. For example, when I substitute an item that has a higher price, the app will automatically go take the extra funds from my bank, but when I choose not to sub an item or substitute for a lower costing item, there is no option to be refunded automatically for that item. Then, at the end of that purchase my receipt will say I was charged less, when in reality, my bank was charged at the beginning of the shopping so I am actually paying for something I never got. This app needs to not charge for an order until it is finalized like the previous app.
The new app is a huge update from the previous one, which was often very buggy. I am not sure how beneficial the new meal planning features are for all of my menu planning and grocery ordering, but it could be a great tool! The Home Screen feels really busy to me, but I was still able to navigate more easily than ever on the previous app. Some of the “busyness” seems to come from additional tools that helped me to utilize the deals and discounts already available to me, which is a great trade off, so I probably shouldn’t complain about it.
Albertsons Market for U Grocery Deals & Delivery Shop, save & simplify your meal planning with Albertsons Market for U’s all-in-one grocery app. Fin...