Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sheila Brennise · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Don’t spend the money to pay for a subscription based service when the main social media platforms and rodeo association websites provide all this info for free anyways. I get the idea of wanting a western online community but why does everything have to be a subscription.
I’m not buying a subscription to an app that shows me events and media for, rodeos, ropings, races, etc. When Facebook already does that for free.
Make & Manage Your Own Events • Create events • Set events as public or private • Add events directly to your phone’s calendar • Manage your schedule...
| Name | Price | Type |
|---|---|---|
| Monthly | $4.99 | Monthly |
| Yearly | $45.00 | Yearly |