Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Novellia · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have a hard time staying on top of all of my health records. Novellia helps me feel more prepared every time I step into the doctors office! I especially like the manual tracking feature - it helps me keep my health top of mind. The slick experience also makes it easy to log how im feeling
I was able to see all of the names of things that I have actually been diagnosed with. It’s helping me keep track of my numerous symptoms. It was overall very easy to connect my health care organization. This is a wonderful thing for chronic illness warriors.
For someone like me who’s gone through so many different providers, you’ll know that your records are all over the place. It was been incredibly hard to bring it all together. I was surprised that within 20 minutes of onboarding onto Novellia, they were able to stitch all of it together. This app is next level!
Novellia is the free, personal health tool designed to put you back in the driver’s seat. Centralize your medical history and manage your wellness wit...