Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MatchBoy · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
All the games that I like to play are disappointment. First of all before ur game starts u have to watch one and sometimes two adv. I have deleted most and plan to delete more . Then after one short game another ad ! I understand they need to advised but can’t they do that before game start. ! It is like u play ur game 4 minutes and ads are six minutes . It wasn’t like that when I first got an iPad and start to play games . Another gripe is I don’t think it is fair that you advertised a game that really looks appealing but u never see it again. I understand that they do that for bait but isn’t that false ads. I just hope ur game continues to a lot of fun and not many many ads. I am tempted to delete all the games that I have down loaded and pick up another hobby. Thank you
I love this game. It relaxes me and doesn’t make me anxious the way many of the games do. I am almost 85 years old (next month) and have plenty of time to play and I keep going back to this one. I really like playing without a time limit and being able to play leisurely. Thank you for this fun game. It brings this old lady a lot of pleasure.
So, I decided to try this game out after it popped up in ads several times, and I’m glad I did. First…yes, there are ads…but not after every level! Usually five or six levels at least. So, that, in and of itself, is worth its weight in gold. There are some really challenging levels, and if you are stuck, close the app and start over. All in all, a great game!! THANK YOU SO MUCH!!!
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