Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗APRO ONE LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I guess I didn’t realize they were using characters I already know and love and the game is very fun. The gameplay is easy to follow along with not too difficult and I’m leveling up pretty fast so that’s also a plus I’ll see how far we go.
TLDR: Really fun, but lags and freezes a lot. This game is really fun and I’d like to give it five stars, but they consistently sacrifice gameplay and user experience performance in order to support a layer of 3+ ads that run constantly in the background whenever the app is open. This is what causes the connection errors during gameplay and the lag in menus. You may also notice it sometimes when switching beck to this app after minimizing. Sometimes the ad layer will become unmuted and you can hear all the ads running simultaneously in the background. The game itself is fine, but its performance is limited any time the background ads aren’t working. The app then diverts all the resources away from the game and towards getting the ads running again. This seems like something that would get this publisher banned from using ad services as they’re being paid for each ad being played in the background even though we never actually see any of them.
I’m not normally one for “tower defense” games but this one is different and it’s good. My only problem with it and why I won’t give it higher than 3 stars is because the game is clearly out to nerf the player. Every gem I have that boosts electrical and thunder damage is inlaid into my gear and it refuses to give me those spells during stages, only popping up a few times in the 20 selections per stage. (Point in case my most recent run where one 2 times did those type of spells show up with only 1 option of 3 being that type, meanwhile in 2 other picks all 3 were rolling log and in another 2 of 3 were rolling log) Either create a way to turn off which spells generate or fix the nerf and I’ll gladly give more stars.
Welcome to this fantastical wizard world. You are a promising wizard, and your mission here is to clear the endless hordes of monsters plaguing the to...
| Name | Price | Type |
|---|---|---|
| 60 Wizard Coins | $0.99 | One-time |
| 300 Wizard Coins | $4.99 | One-time |
| 680 Wizard Coins | $9.99 | One-time |
| pack 1 | $14.99 | One-time |
| 1280 Wizard Coins | $19.99 | One-time |
| pack 2 | $29.99 | One-time |
| 3280 Wizard Coins | $49.99 | One-time |
| 6480 Wizard Coins | $99.99 | One-time |