Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Afnan Choudhury · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I enter players that have played for both teams, and it says it wrong. Just need an update to present time
For some reason I’ll enter a player for one of the boxes and I know that this player has definitely played for both teams but the app says otherwise. For example, I tried to enter Didier Deschamps for a box for Marseille and Juve and the app said he hasn’t played for one of those teams when you can literally see that on his Wikipedia page. Some thing happened for Ian rush when I was finding someone for Juve and Liverpool.
Fill the board, Test your ball knowledge!