Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bogdan Dovgopol · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love how simple and intuitive the app, but the app’s lifetime price is very greedy. This launched at a $4 lifetime sub price which is a great price for what this app does. I decided to try the app out for a few days before buying, but when I went to purchase it jumped to $40 and now I see it’s $60. I don’t see how this is worth $60 or $3 a month. I understand that app development is an ongoing cost, but I can’t justify the cost. Reconsider your price point.
The app is clean, the developer is responsive, and everything works as it should. My new go-to app for simple calorie deficit tracking.
Calorimeter is your ultimate companion for tracking, counting and managing your daily burned calories and nutrition intake. Whether you’re an athlete,...
| Name | Price | Type |
|---|---|---|
| PRO Monthly | $2.99 | Monthly |
| PRO Annually | $19.99 | Yearly |
| PRO Lifetime | $29.99 | One-time |