Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ben Makowksy · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Even though I’m not terribly far into this one, I’m having fun with it so far. This game has a good, wholesome feel to it. I like how laidback it is, and recruiting monsters instead of capturing them is a really nice change of pace for the creature collector genre. There are two issues that I’d like to mention, though, and if they’re resolved, I’ll edit this review accordingly. First is my character’s movement speed. It’s quite slow, and while it doesn’t break the game, it does make moving around more time-consuming than necessary. Second, I just completed the gardening tutorial, and I happened to go back inside my character’s house. When I exited it, I saw that my garden and campfire were gone. I’m not sure why this happened. Anyway, good job so far, dev!
A cozy monster hunting and farming game meant to be played anywhere. The hearts of monsters and people alike have been corrupted and filled with mistr...