Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Christoph Freier · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app looks to have a ton of potential. As a new player to the game however, my collection is based on the revised core and repackaged expansions. Would be super helpful if the option to log your collection supported the new reprinted products. Thanks!
Since discovering LotR The Card Game LCG I have found it to be not only an awesome game, but also the basis for a very kind and inviting, and very active, community of dedicated players. The developer of this app was no exception, not only replying to my feedback quickly but addressing it as well! So far the app is functional and very useful, but with a lot of potential and room for improvement. I very much hope development continues and that players find it useful. I would be happy to pay for this app in the future as features are added to expand its capabilities. Thank you!
Keep your collection organized, create decks for individual scenarios or group them together in the campaign mode, taking notes and tracking boons and...