Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗James Elias · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The optional swipe controls and CRT filter are very well done. This is a fun one for fast and engaging score chasing.
The inconsistent player movement based on conditions is confusing and has caused me to accidentally leave coins behind. For example, when there are enemies still present in the level, you have to move by tapping an adjacent square, allowing you to move one space at a time. Once you’ve defeated all the enemies, you can tap an space and the player character will automatically move any number of spaces unless another enemy appears. There are two problems with this which has caused me to leave coins behind. For one, it’s easy to forget that the rules of movement change once you’ve defeated all enemies. Therefore, it’s easy to accidentally tap and move to a space you didn’t intend to. Secondly, the game seems to automatically route you to a space in the fewest steps. Even if that means forcing you to move onto a ladder space along the way which sends you to the next level. So, if all enemies are gone, you have three coins to collect in the level and you tap the space of one of the coins, it’s possible (and happens often) for the player to be immediately routed to a ladder space and lose out on the three coins as a results. Oversights like this make me not want to even play this game anymore.
I like the concept of the game, but many of the spells don’t do what they say they’re going to do. It makes the logic of the game broken, which means you cannot advance very far.
Embark on a heart-pounding journey through the treacherous Maze of Moros, where the mad King's labyrinth guards the legendary Violet Scale. Navigate p...