Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Meet On Melt Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
No matches no people
Melt has revolutionised my dating life! I simply can’t believe the world that has opened up to me right on my doorstep. The mutual location-based match making is a real game changer and it’s amazing this isn’t more common
This is a brilliant app to break the resistance of meeting in person. I hate how normal apps can leave you lingering in the small talk messaging but never meet. If you want to subtly meet people and quickly see if you get on in person, this is the app for you.
Get ready to experience the magic of real-life connections with Melt, the social app designed to help you meet new people, make new friends, and creat...