Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mohamed Sawan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
What I love about this game is the different “episodes”. You play one episode for a while and it gets increasingly more difficult, but then you move on to the next episode and it’s back to easy and then more difficult. It doesn’t just keep getting harder to the point where you’re frustrated and stop playing it. I’m addicted. It’s really creative too.
I like playing it while I wait at doctors offices or anywhere that you would usually pull out a magazine. Very entertaining(:
Love this game but it routinely stops working. When I open the app it closes. First time I uninstalled it and reinstalled not realizing I’d lose my levels and started over and now I’m back to the point where it shuts down when I open it. Have an email into tech support for about a week and still holding out hope for a fix.
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