Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Olivier Tranzer · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a nice summary, but the quantity of covered topics are too limited and the quizzes cover the exact same questions each time. Rather disappointing!
I like the game but when I added to my phone none of the books I have earned on the ap from the one on my iPad did not transfer. Very frustrating. I've already paid for several of the groups and will not pay again.
The only thing I don't like it the way in which you have to choose the year in which you think the event happened. Wouldn't it just be easier and quicker to type it in? Other than that, it is useful educational tool and a great way to brush up on your history basics.
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