Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bank of Western Australia Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The previous version of this app handily showed a summary of the complete financial position on the home page. Now you have to click through to each account individually - an overview is not possible. So in the upgrade Bankwest took away a key means of seeing the user’s full financial picture.
I like how easy you can check your account and make a payment I think the needs to improve the notifications To show if there is any payment or withdraw from the credit card
Overall this app is pretty good,BUT it's missing a key security feature that comes STANDARD with other bank's apps - the ability to use TouchID! Simple function to add when writing an App, I'm disappointed as to why this is left out.
Just enough bank, right in your pocket. Our app is a Good Design Award – Gold Winner, 2025. Open an account in minutes and get access to award-winnin...