Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗iQ Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So, the entire point of push notifications, or SMS notifications, is that they alert you to events. This is undermine in its entirety by the fact that iQ has coded their online banking app to send push and SMS notifications only when you open the app. In effect, they’ve used the push and SMS systems to create a useless in-app notification system. On a banking app, where timely alerts are essential, this is (I’ll be light here) less than optimal. As a late-diagnosed autistic adult who has struggled his entire life with budgeting, the arrival of the smartphone with online banking and accounting apps has been a godsend. I rely on immediate push notifications to help remind and nudge me to account for a transaction in my accounting app right then and there, in the moment. It’s simply standard-issue for banking apps to provide push notifications that properly behave as push notifications, and I implore iQ to correct this bizarre—and from what I understand intentional—misbehavior.
I liked the old set up better, it felt safer, I know it may sound funny but the difference to me is like righting on fine stationary and then writing on a napkin, this app. feels pretty flimsy! I hope my account is safer then it feels! Another thing that bothers me is, the first time I made a transfer I wasn’t sure if it actually went through because the transfer doesn’t show right away, on the front page, the old set up showed the transfer immediately. Businesses always think change is better but not always does the customer think so! I gave you three stars because I still love being able to do my banking from home. Thank you for the opportunity to share my opinion.
I have sent two different emails with my concern. Sometimes when I go in it goes directly to the page for Bill Pay. I cannot get to my accounts so I have to delete my app from my phone and reinstall it which means each time I have to go through the initial set up process. Yes my phone is up to date. I sent a message the first time the person responded immediately but had to refer to the IT Department and their response is delayed and I miss their message. This started with your update, I had no problems previously. I would appreciate you looking into this and respond in a timely manner about how you can fix this issue.
Personal finances in the palm of your hand iQmobile banking allows you to check balances, view transaction history, transfer funds, and pay bills on...