Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chris Davenport · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This one is cool role playing game with GPS exploring. Using this app i got to know about my virtual area places that i never know in past
This game makes you walk outside to find and place various virtual items. So you end up exploring the neighborhood and have one more reason to go outside and exercise.
The amount of ingame generated areas is low which I suspect players need to fill the gap. Have yet to encounter any other players or test out combat but have managed to hit level 4. No microtransactions or ads in this game either. Looking to figure out a way to unlock higher levels to see the other content this game has to offer.
Take a walk into adventure with Nymia, the social role-playing game that brings gaming to the great outdoors! Step into a world of excitement and adv...