Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joseph Finney · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
One less barrier to getting out the door. Especially in the non-summer months when weather and wind can be all over the place, this app makes it easy to pick an outfit! Actually saves way more time and brainpower than you’d think. Use this app if you like to run (or bike) and not labor over an outfit choice.
Being able to get out the door on a cold day is way easier by just clicking this app. Definitely recommend.
Especially when I’m heading out early, the last think I want to do is figure out my cycling gear in the morning. This makes it easy, just set your preferences and it’s autopilot, hasn’t failed me yet. 🙏🏻
Outfit gives recommendations on what to wear for cycling and running outdoors in different weather conditions. As Midwest athletes ourselves, we know...