Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Children's Hospitals and Clinics of Minnesota · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app will send a notification that I have a new document or test result but when you go into it, it’s not updated and you have to wait. I think it would be really helpful if it was organized Ike MyChart is, so parents can see who their child’s nurses and doctors are, and all labs and notes show up in a spot that makes sense. It’s not user friendly. It glitches and randomly makes you sign in instead of using Face ID. This needs a complete upgrade. For such a large organization this is a really sad app and does no justice.
At a minimum, please add the ability to save login credentials. Face ID would be even better. I login multiple times a day and it’s a pain to type username and password every single time.
View medical records, schedule appointments, send messages to providers, and more. Participating providers can also allow you to add your HealthKit da...