Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cone Health · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My kiddo had an allergic reaction at 2:30am and we needed help deciding if it was concerning enough to go to the ER. Dr. Williams helped us immensely with her calm demeanor, thorough review of our situation, and recommendations. All from the comfort of our home. 100% worth the $65 copay if you ask me!
I live an hour away from my hospital network and providers which is required with our insurance. The online visit option saves me so much time and money. I would be spending half my day in an urgent care for sub-par providers. Dr. Cain was excellent at asking the questions he needed to diagnose my illness. He was polite, professional and his experience was evident. Thanks for offering this option.
The Cone Health Care Anytime app helps you connect with a doctor from the comfort and convenience of your own home or from wherever you are, whenever...