Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗We Are Kindred · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Have had a good experience with the app and the users so far, and met some interesting like-minded people. It’s pretty refreshing not having to explain myself about life decisions all the time as well.
The app improved a lot since its release earlier this year and I can see more people on it month after month. Definitively worth a try!
Compensates for early low user base by constantly showing you the same people over and over again, no matter how many times you decline them. Matching and blocking someone does not then remove them from your list of likes. I’ve often found that it shows you someone new right as you reach your limit of people to see (unlike Tinder, Kindred shows you gives you X free looks, rather than X free likes). People are on here and interacting, so I hope they fix it up, because it seems like they’d rather give a bad user experience than risk people seeing see no-one new on a day
Now LIVE in London, UK A dating app for the rapidly growing number of singles who don’t want kids from their next relationship. Kindred is the datin...