Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kent Building Supplies · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app tells you what they have but when you get there it won’t tell you where to find it. I hate asking for help and will go somewhere else if I think my item may not be in an obvious location. Eg I wanted a pick axe. App says they have some and I expected to find them with the shovels. Even the first employee that I asked told be to check the shovel section. Finally someone else overheard and told me it was in the tool section with the sledgehammers at the complete opposite end of the store. A competitor’s app would have given me the aisle number and I would have saved a lot of time and walking
This app won’t load and keeps flashing like it’s not loading and the internet page does the same thing
I’m having issues with the app loading pages. Whenever I click onto an item (to go view details or to enlarge photo of item) it sends me right back to the home/splash page.
The Kent.ca app makes it easy to shop, purchase, receive offers and check inventory at your selected store. Download the app today and start shopping...