Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Permanent.org · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just wish there were an iPad app that works full screen in landscape mode for those of us on iPad with keyboard rather than this iPhone app. I'll stick to working on the website rather in the app until then. As a service though, Permanent.org is absolutely great and the answer to so many questions I had about how to preserve my work longer
Permanent.org is a place where you can store your family photos and videos, personal documents, business records, or any other digital file permanentl...