Up Spell by Up Games

Kenneth Kocienda · iOS

Up Spell by Up Games

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Up Spell by Up Games screenshot 1Up Spell by Up Games screenshot 2Up Spell by Up Games screenshot 3Up Spell by Up Games screenshot 4Up Spell by Up Games screenshot 5Up Spell by Up Games screenshot 6Up Spell by Up Games screenshot 7

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Up Spell by Up Games Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.4 (71)

Rating Distribution

4.4
★★★★
71 reviews
5
6%
4
4%
3
6%
2
13%
1
72%

Top Countries

🇺🇸 US🇨🇳 CN🇬🇧 GB
Reviews (3)
★★★☆☆Lost in Tactics4/3/2022
Beautiful, Tarnished by Dev oversight’s

IT’S A BEAUTIFUL GAME! SIMPLISTIC, FUN Sadly no options to: • Increase character amount • Increase Time • Missing some words. Example: “Grok” is a word (game does not recognize it) (These are not my reasons for 3 star ⭐️) DEVELOPMENT OVERSIGHT: (My reason for 3 star instead of 5) Unfortunately, I have no idea why the developer… ignored logic in their mind and DID NOT consider: 500 million iPads apple mentioned, sold world wide… your game WILL be played on an iPad. Therefore, why not make sure the game shows up correctly on iPad screen? I have a 12’9 inch iPad Pro, in landscape mode, launching this game, you press the 2x button for the game to blow up and cover the entire screen (fair enough)… here’s where the developer did not do, their due diligence: The game appears at the bottom left edge of the screen, dangerously close, to bleeding out the edge of the screen. (making it uncomfortable to play) I do some some development myself, there is a iOS screen simulator which you can run in xcode, showing approximation of how game will appear on the various iOS screens. Developer was obviously focused on iphone only. Sadly, singular thinking like this, diminishes the perception of the passion, involved in this project. Especially, in this current age, when the development tools are available for the dev, to assist them, and make sure, game is running at it’s best viewing angles, for all iOS device screens.

★★★★Victor Maurice Faubert10/16/2020
S

The app is pretty bare bones and should allow one to review the very fast-paced game. It would be nice to be able to review the letters and the words formed from them after the fact. It would also be nice to be able to replay a game both before and after reviewing. It would also be nice to be able to play without a clock. And it would be nice to be able to see one’s scores, not merely the top score. I hope to see these areas improved in future updates, but encourage you to get the game as it is—it’s addicting.

★★★★ThomasN198710/8/2020
Very fun, one bug and some requests

This is a great, fast-paced word game for those who enjoy Scrabble, Boggle, Bananagrams or similar (and works great solo). The expanded lexicon is an interesting twist for those who have gotten used to more narrow ones from other games. I did encounter an issue where, after using earbuds once with the game, I now can’t get audio at all. Also, I wish it had more stats about your best words, your biggest “missed opportunities,” maybe some other tendencies that you have, etc. Those might be nice additions in the future, but even as it stands it’s well worth the $2 for anyone who loves word games.

Version History (4)
1.0.39/6/2022
1.0.210/23/2020
1.0.110/8/2020
1.010/6/2020
Available In (115 Countries)
🇧🇷 Brazil🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇨🇳 China🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

A fast-paced word game.

iOS App ID
1531758067
Content Rating
9+
Min OS
13.0
Size
14.8 MB
Publisher
Kenneth Kocienda