Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Greg Williams · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I literally just wanted to mess around on this app as a joke but it is literally unusable. It crashes every time you click on anything and eventually it got to the point where I couldn’t even sign in without it crashing. I honestly don’t know why I’m surprised though, considering this app was designed by someone who thinks the earth is flat.
Interesting I guess even though I downloaded it for humorous purposes.
it wont let you type in a password on the sign up screen. no keyboard comes up when you click on the password tab
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