Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mleoo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I think this game is great that’s it it’s soooooo amazing
This game is actually pretty fun! I accidentally downloaded it and I thought it’s just like other casual games which are full of ads and boring. But it’s not! It took me only 15 mins to hit level 24, pretty clever,ah? Five stars.
Love it! I’m on level 20 right now. The ads is a little annoying but still, it’s a good one to kill time.
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