Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ethan Shin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Color cram is a simple yet unique puzzle game. The first few levels do a great job at helping you understand the concept. By level 1-8 it gets a little challenging, by 1-12 the gloves come off. The puzzles can be played is short spurts and are the right level of difficulty; Not too simple where I get bored, but not too difficult where I lose interest. Completing each level is super satisfying.
This game seems simple at first, but is fun to play. It’s a great concept and I highly recommend it.
This puzzle game is unrivaled in its simplicity. With elements of puzzle games of yore, this game checks all of the boxes. I’m thoroughly impressed. I recommend this game to all.
Welcome to Color Cram! A puzzle game where the biggest obstacle is YOU! match your colored blocks by sliding them across the board. But be careful,...