Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Intermesh Shopping Network Private Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
But one drawback Add to cart feature on the App never works, and some Add-ons don’t add. Which brings back to home page and have to start over with date selection etc.
Once credit card number is put, you should allow one final confirmation with address and all other details. After selecting the address in the beginning from saved addresses, customer may want to double confirm towards end. Thanks
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