Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sergey Volkov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game on the add looked SUPER fun but I jinked it,it’s boring to me all you do is get ships and upgrade them.I love tycoons and I thought this was a tycoon but I was wrong ,PLEASE make it a tycoon because it looked and felt like it was a tycoon but it is like a upgrade game and also one day it wouldn’t let me in the game well to be honest I was glad it didn’t
Addictive and fun
The new version works perfectly
Welcome to the Island Tycoon! It's an incredibly addictive incremental game, where you become the real conqueror, the King of the Seven Seas! - Feel...