Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MicroVentures · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Their business model is that they profit from every investment through their fees. Therefore they are not incentivized to negotiate the best price of a pre-IPO for their customers. I invested in a few that all lost value of over 80% because they were too over priced. Until they link their profits to ours, one can’t know if they are getting a good deal. Customer care is awesome though.
App crashes whenever I try to open it. Update: Changing this to 3 stars based on the great customer support responses I have received. Once the App is working again, I have no doubt this will be a 5-Star review based on my other uses of Microventures products.
I’m a user on the desktop version and love this platform. When I received the email that this went live...I JUMPED ON IT! Mobile is the way to go, and I’m excited to invest in the go!
MicroVentures is an equity crowdfunding investment platform, combining the best of venture capital with equity crowdfunding. With over $200M raised on...